Phone screen with Pinterest app.

We're always looking for ways to help you go out and do the creative ideas you Pin—whether that’s figuring out the ingredients for a new dish or installing an app to mix up your workouts. 


Lots of you have said that you’d like to buy the things you discover on Pinterest, too. Like @RebeccaStrebe who Tweeted, “It would be so great if Pinterest would let you buy all the clothes you Pinned #lifewouldbegr8" and @Brookecomans who said, “I wish there was a straight up buy button on Pinterest.”


Well, we’re excited to let you in on some good news! In a few weeks, we’ll be introducing buyable Pins—just another way to bring the creative ideas you find on Pinterest to life. 


Here’s how it all works. 

Blue means you can buy

When you spot a Pin with a blue price, you’ll know you can buy it right from the app. Searching for something specific? Use the price filter to hone in on just the right Pin.

Searching for buyable pins


You can also find the right color for you, within the Pin itself. See how you feel about the orange sleeping bag, or maybe the black one. Swipe through all your options and pick your favorite. 

Finding the right color


It’s simple and secure

When you’re ready to check out, tap Buy it and pay with Apple Pay or a credit card. Soon, you’ll be on your way and back to Pinning. Once you enter your personal info, we’ll store it so you don’t have to thumb it in again next time. 

Placing your order with Apple pay

The fewer people who have access your credit card information, the better—and that includes us. That’s why we won’t store your credit card info ourselves. Instead, we’re working with payment processors who’ve been protecting people’s information for years. And when you pay with Apple Pay, it uses a device specific account number instead of your actual credit card number, so neither your device nor Apple Pay will send your actual card number to the seller.


Placing your order

Shop millions of hand-picked products

You'll find millions of buyable Pins on Pinterest, from great brands like Macy’sNeiman Marcus andNordstrom, retailers powered by Demandware like Cole Haan and Michaels, and thousands ofShopify stores like Poler Outdoor Stuff and SOBU

If you want to learn more about buyable Pins for your business, visit our business blog


Coming soon!

If you’re in the U.S., you’ll see buyable Pins on your iPhone or iPad in a few weeks. If you’re on Android or using your desktop, you’ll see them in future releases.  

We can’t wait to see all the creative things you do with buyable Pins. Maybe you'll get gear for your first family camping trip, or find the perfect housewarming gift for a friend. Whatever it is, happy shopping!


Chao Wang, Engineering Manager, currently Pinning to Stylish Shoes

Need the press kit?